Golden Hour Moments
- May 2025
Golden Hour Moments
The “Golden Hour”, the time shortly after sunrise or before sunset, bathes the world in a warm golden light. During this magical hour, not only does nature shine in beautiful colors, but everything looks perfectly illuminated. Make up Factory was inspired by this color mood for the new Golden Hour Moments collection. This flattering effect can be wonderfully imitated with little effort using the new bronzing products.
The eyeshadow palette in rose gold, brownish tones conjures up multi-faceted light reflections. In combination with the subtle colors of the eyeliner, the products create eye make-up with a wow effect. The waterproof volume mascara is ideal for creating the perfect eye lift. The bronzing base and bronzing powder on the cheekbones and bridge of the nose intensify the radiant look with luminous, sun-kissed highlights. This is rounded off by the PH-reactive lipsticks.
The Golden Hour Moments products make the skin look sun-kissed all day long!
Hero of the collection
Pro Effect Eye Palette
Palette with metallic and matte powder eyeshadows
Product overview
3in1 Sunshine Bronzing Base
Primer, Care and Bronzer
Color Intuition Lip Balm
Nourishing lipstick with self-discoloring pigments which highlight the natural lip color.
Kajal Definer
Premium Kajal eyeliner for precise eye contours
Mattifying Fixing Spray
Mattifies, fixes and provides a long-lasting, fresh finish
Pro Effect Eye Palette
Palette with metallic and matte powder eyeshadows
Sunshine Bronzing Powder
Tanning powder for a sun-kissed complexion
Volume Mascara waterproof
Luxurious waterproof volume texture for optimal volume
Discover more
Golden Hour Moments
Velvet Lifting Foundation
- MARCH 2025
Velvet Lifting Foundation
Tired and dull skin is a thing of the past!
Make up Factory is relaunching the popular, high-performance Velvet Lifting Foundation in improved quality this spring.
The liquid foundation in 9 shades moisturizes the skin and conjures up a radiant, firm complexion with a naturally glowing finish. It blends seamlessly into the skin and looks natural at the same time. Fine lines and laugh lines are concealed and flawlessly evened out. The Velvet Lifting Foundation leaves a pleasantly light feel and has medium to heavy coverage.
Hero of the Collection
Velvet Lifting Foundation
Velvety foundation with lifting effect
Product Overview
Velvet Lifting Foundation
Velvety foundation with lifting effect
Golden Hour Moments
Velvet Lifting Foundation
Effortless Beauty
- JANUARY 2025
Effortless Beauty
Make up Factory is revolutionizing your daily beauty routine with Effortless Beauty this spring with practical “to-go” products. The handy sticks not only shorten your make-up routine, but also ensure great results with a wow effect.
Just three handy products are needed to meet your requirements for a natural, quick look: The multi-talented Face Stick, available as a contouring or blush stick in two shades each, melts into the skin, is easy to work into the skin and conjures up freshness on the face. The Cooling Eyeshadow Stick subtly emphasizes the eye area. The delicate spring/summer look is rounded off with new, matte lipstick colors. All products are ideal companions for on the go to freshen up your make-up on the go.
With the beautiful spring/summer products, your new beauty routine will be effortless. Emphasize your naturalness and your most beautiful side now – Make up Factory has the right tools for you.
Hero of the collection
Face Shaping Stick
Blush & Contour Stick for professionally defined facial features
Product Overview
Cooling Eye Shadow Stick
Eyeshadow stick with refreshing and cooling effect
Face Shaping Stick
Blush & Contour Stick for professionally defined facial features
Velvet Mat Lipstick
Mat lipstick with velvety wearing comfort without drying out