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The festive season is finally upon us again. We’re really letting it rip and dressing up with the right outfit, hairstyle and make-up. True to the motto “glitter always works”, Make up Factory has conjured up an extra portion of glitter in the latest products from ICY GLAM.

Inspired by the color palette of the icy winter such as delicate rosé, elegant white and radiant sky blue, you are guaranteed to melt the ice.

ICY GLAM products are particularly suitable for a grand entrance in a club in the evening or for an elegant dinner party.

Hero of the collection

Shimmer Lip Stick

Supple lip varnish with tiny shimmer particles.

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Icy Glam Composing Desktop | Make up Factory
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Icy Glam Composing Mobile | Make up Factory
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Product Overview

Artist Studio Quad

Palette with four matching eyeshadows

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Metallic Eyeliner

Eye contour stick with metallic shimmer pigments in a swivel tube.

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Shimmer Lip Stick

Supple lip varnish with tiny shimmer particles.

Learn more
Sparkling Liquid Liner

Long-lasting liquid glitter liner

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  • NOVEMBER 2024

Icy Glam

Eyes & Brows to Wow

4. August 2026

This fall is all about making a confident beauty statement: less effort, more impact. With the Eyes & Brows to Wow collection, Make up Factory puts the spotlight on the eyes – the most expressive feature of the face.

Perfectly defined brows, expressive lashes, and subtle eyeshadows in natural shades create a modern, confident look. These versatile must-haves are ideal for everyday wear, the office, or special occasions, giving your eyes an effortlessly captivating appearance.

With Eyes & Brows to Wow, your eyes become the highlight of every look.

Hero of the collection

Hypnotic Liquid Eyeshadow

Liquid eyeshadow with metallic, shimmering pigments

Learn more

Produkt-Übersicht

Dream Eyes waterproof

Waterproof mascara for that dreamy eye look with doll eyelash effect

Learn more
Hypnotic Liquid Eyeshadow

Liquid eyeshadow with metallic, shimmering pigments

Learn more
Laguna Sun Blushing Bronzer

Tricolour powder with silky-soft blush and bronzer shades

Learn more
Laguna Sun Glow Powder

Tricolour powder highlighter for a naturally radiant, summer-ready glow

Learn more
Lip Perfector Balm

Nourishing lip balm with pH-reactive pigments

Learn more
Smoky Liner long-lasting & waterproof

Long-lasting, waterproof contour pencil

Learn more
View all

DISCOVER MORE

The Lip World

27. May 2026

Welcome to the Lip World by Make up Factory – where lip care meets modern elegance.

The new lip collection combines luxurious textures with intensive care and sophisticated shades. Four new lip balms leave lips feeling silky soft while nourishing them with valuable ingredients, as subtle hints of color create a natural glow. The collection is complemented by twelve velvety matte lipstick shades that add effortless elegance and timeless beauty to every look.

With Lip World, Make up Factory makes your lips shine this summer – for every moment and every kiss.

Hero of the collection

STUDIO STAR VELVET LIPSTICK

Creamy lipstick with a velvety finish

Learn more
The Lip World Produktcomposing Desktop MUF
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The Lip World Produktcomposing Mobile MUF
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Product overview

Dream Lips Glossy Peptide Treatment

Care balm with light color

Learn more
STUDIO STAR VELVET LIPSTICK

Creamy lipstick with a velvety finish

Learn more
View all

Discover More

Aquatic Treasures Beitragsbild | Make up Factory

Aquatic Treasures

11. March 2026

Dive into a world inspired by the magic of the deep sea. The AQUATIC TREASURES collection by Make up Factory combines the mysterious beauty of the ocean with luxurious bronzing products that enhance your natural glow.

Feel the magic of the ocean with every application directly on your skin.

Hero of the collection

Hypnotic Liquid Eyeshadow

Liquid eyeshadow with metallic, shimmering pigments

Learn more
Aquatic Treasures Productcomposing Desktop | Make up Factory
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Aquatic Treasures Productcomposing Mobile | Make up Factory
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Product overview

Dream Eyes waterproof

Waterproof mascara for that dreamy eye look with doll eyelash effect

Learn more
Hypnotic Liquid Eyeshadow

Liquid eyeshadow with metallic, shimmering pigments

Learn more
Laguna Sun Blushing Bronzer

Tricolour powder with silky-soft blush and bronzer shades

Learn more
Laguna Sun Glow Powder

Tricolour powder highlighter for a naturally radiant, summer-ready glow

Learn more
Lip Perfector Balm

Nourishing lip balm with pH-reactive pigments

Learn more
Smoky Liner long-lasting & waterproof

Long-lasting, waterproof contour pencil

Learn more
View All

Discover More

The Lip World

27. May 2026

Welcome to the Lip World by Make up Factory – where lip care meets modern elegance.

The new lip collection combines luxurious textures with intensive care and sophisticated shades. Four new lip balms leave lips feeling silky soft while nourishing them with valuable ingredients, as subtle hints of color create a natural glow. The collection is complemented by twelve velvety matte lipstick shades that add effortless elegance and timeless beauty to every look.

With Lip World, Make up Factory makes your lips shine this summer – for every moment and every kiss.

Hero of the collection

STUDIO STAR VELVET LIPSTICK

Creamy lipstick with a velvety finish

Learn more
The Lip World Produktcomposing Desktop MUF
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The Lip World Produktcomposing Mobile MUF
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Product overview

Dream Lips Glossy Peptide Treatment

Care balm with light color

Learn more
STUDIO STAR VELVET LIPSTICK

Creamy lipstick with a velvety finish

Learn more
View all

Discover More

Eyes & Brows to Wow

4. August 2026

This fall is all about making a confident beauty statement: less effort, more impact. With the Eyes & Brows to Wow collection, Make up Factory puts the spotlight on the eyes – the most expressive feature of the face.

Perfectly defined brows, expressive lashes, and subtle eyeshadows in natural shades create a modern, confident look. These versatile must-haves are ideal for everyday wear, the office, or special occasions, giving your eyes an effortlessly captivating appearance.

With Eyes & Brows to Wow, your eyes become the highlight of every look.

Hero of the collection

Hypnotic Liquid Eyeshadow

Liquid eyeshadow with metallic, shimmering pigments

Learn more

Produkt-Übersicht

Dream Eyes waterproof

Waterproof mascara for that dreamy eye look with doll eyelash effect

Learn more
Hypnotic Liquid Eyeshadow

Liquid eyeshadow with metallic, shimmering pigments

Learn more
Laguna Sun Blushing Bronzer

Tricolour powder with silky-soft blush and bronzer shades

Learn more
Laguna Sun Glow Powder

Tricolour powder highlighter for a naturally radiant, summer-ready glow

Learn more
Lip Perfector Balm

Nourishing lip balm with pH-reactive pigments

Learn more
Smoky Liner long-lasting & waterproof

Long-lasting, waterproof contour pencil

Learn more
View all

DISCOVER MORE

Aquatic Treasures Beitragsbild | Make up Factory

Aquatic Treasures

11. March 2026

Dive into a world inspired by the magic of the deep sea. The AQUATIC TREASURES collection by Make up Factory combines the mysterious beauty of the ocean with luxurious bronzing products that enhance your natural glow.

Feel the magic of the ocean with every application directly on your skin.

Hero of the collection

Hypnotic Liquid Eyeshadow

Liquid eyeshadow with metallic, shimmering pigments

Learn more
Aquatic Treasures Productcomposing Desktop | Make up Factory
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Aquatic Treasures Productcomposing Mobile | Make up Factory
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Product overview

Dream Eyes waterproof

Waterproof mascara for that dreamy eye look with doll eyelash effect

Learn more
Hypnotic Liquid Eyeshadow

Liquid eyeshadow with metallic, shimmering pigments

Learn more
Laguna Sun Blushing Bronzer

Tricolour powder with silky-soft blush and bronzer shades

Learn more
Laguna Sun Glow Powder

Tricolour powder highlighter for a naturally radiant, summer-ready glow

Learn more
Lip Perfector Balm

Nourishing lip balm with pH-reactive pigments

Learn more
Smoky Liner long-lasting & waterproof

Long-lasting, waterproof contour pencil

Learn more
View All

Discover More

Aquatic Treasures Beitragsbild | Make up Factory

Aquatic Treasures

11. March 2026

Dive into a world inspired by the magic of the deep sea. The AQUATIC TREASURES collection by Make up Factory combines the mysterious beauty of the ocean with luxurious bronzing products that enhance your natural glow.

Feel the magic of the ocean with every application directly on your skin.

Hero of the collection

Hypnotic Liquid Eyeshadow

Liquid eyeshadow with metallic, shimmering pigments

Learn more
Aquatic Treasures Productcomposing Desktop | Make up Factory
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Aquatic Treasures Productcomposing Mobile | Make up Factory
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Product overview

Dream Eyes waterproof

Waterproof mascara for that dreamy eye look with doll eyelash effect

Learn more
Hypnotic Liquid Eyeshadow

Liquid eyeshadow with metallic, shimmering pigments

Learn more
Laguna Sun Blushing Bronzer

Tricolour powder with silky-soft blush and bronzer shades

Learn more
Laguna Sun Glow Powder

Tricolour powder highlighter for a naturally radiant, summer-ready glow

Learn more
Lip Perfector Balm

Nourishing lip balm with pH-reactive pigments

Learn more
Smoky Liner long-lasting & waterproof

Long-lasting, waterproof contour pencil

Learn more
View All

Discover More

Eyes & Brows to Wow

4. August 2026

This fall is all about making a confident beauty statement: less effort, more impact. With the Eyes & Brows to Wow collection, Make up Factory puts the spotlight on the eyes – the most expressive feature of the face.

Perfectly defined brows, expressive lashes, and subtle eyeshadows in natural shades create a modern, confident look. These versatile must-haves are ideal for everyday wear, the office, or special occasions, giving your eyes an effortlessly captivating appearance.

With Eyes & Brows to Wow, your eyes become the highlight of every look.

Hero of the collection

Hypnotic Liquid Eyeshadow

Liquid eyeshadow with metallic, shimmering pigments

Learn more

Produkt-Übersicht

Dream Eyes waterproof

Waterproof mascara for that dreamy eye look with doll eyelash effect

Learn more
Hypnotic Liquid Eyeshadow

Liquid eyeshadow with metallic, shimmering pigments

Learn more
Laguna Sun Blushing Bronzer

Tricolour powder with silky-soft blush and bronzer shades

Learn more
Laguna Sun Glow Powder

Tricolour powder highlighter for a naturally radiant, summer-ready glow

Learn more
Lip Perfector Balm

Nourishing lip balm with pH-reactive pigments

Learn more
Smoky Liner long-lasting & waterproof

Long-lasting, waterproof contour pencil

Learn more
View all

DISCOVER MORE

The Lip World

27. May 2026

Welcome to the Lip World by Make up Factory – where lip care meets modern elegance.

The new lip collection combines luxurious textures with intensive care and sophisticated shades. Four new lip balms leave lips feeling silky soft while nourishing them with valuable ingredients, as subtle hints of color create a natural glow. The collection is complemented by twelve velvety matte lipstick shades that add effortless elegance and timeless beauty to every look.

With Lip World, Make up Factory makes your lips shine this summer – for every moment and every kiss.

Hero of the collection

STUDIO STAR VELVET LIPSTICK

Creamy lipstick with a velvety finish

Learn more
The Lip World Produktcomposing Desktop MUF
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The Lip World Produktcomposing Mobile MUF
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+
+
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+

Product overview

Dream Lips Glossy Peptide Treatment

Care balm with light color

Learn more
STUDIO STAR VELVET LIPSTICK

Creamy lipstick with a velvety finish

Learn more
View all

Discover More

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